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What is Employer Branding

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What is Employer Branding

Recruiting practices have changed dramatically over the past decade, and companies. That stick to outdated tactics Japan Phone Number quickly fall behind their competitors. If you want to attract top talent, you need to give them a reason to consider. Your work environment rather than their options, and identify your employer brand. Considering the Japan Phone Number benefits of employer branding, it’s no surprise. That a strong employer brand can save up to 50% on hiring costs. On the other hand, a weak brand can lead to a 10% increase in spending per new employee.



What is An Employer Brand?

Employer branding is the marketing of Japan Phone Number your employees and potential candidates experience through your recruitment, hiring and termination of professional relationships with employees. Having a Japan Phone Number great employer brand can make or break hiring the next great candidate. In this post, we’ll cover some of the basics and focus on Japan Phone Numbeways to strengthen your employer brand. It comes down to your reputation as an employer and whether your employees have, are and will enjoy their experiences while working with you.

Japan Phone Number

Just as regular branding involves Japan Phone Number image for your target audience, employer branding is all about building a reputation and image for potential employees. Your employer brand is what candidates Japan Phone Number see job postings from your business. By the time you interview a specific candidate for a specific job posting, it may be too late to have much influence on how they perceive your brand. Managing your employer Japan Phone Number attention to your overall image so that candidates come in with the right expectations.


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