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What is content personalization?

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What is content personalization?

Each person is different: that is why not everyone has the same motivations and objectives when they enter a web page Micronesia Email List. Content personalization is a strategy that uses visitor data to tailor content to the person. That is, it is to offer content adapted to the interests, objectives and motivations of each user.

Here are some examples of custom content:

Defined calls to action.
Landing pages based on the geographic location of the visitor.

Product and content recommendations for specific industry segments.

Personalized offers by email.
In this way, content is offered with an unbeatable user experience: because the right content arrives just when the user needs it. The result? Conversion.Gulf Phone Number List

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