Aside from uploading your content to YouTube or your website Afghanistan Phone Number List, a solid video marketing strategy needs to be implemented. Let’s take a look at some video conversion rate optimization strategies:
Optimize Video Placement
You need to select the best platform or channel for posting your video content. This can be your social media, YouTube, your company’s landing page or your product page.
Optimize Video Type
For video conversion rate optimization, it is important to create the content that your audience wants. There are different kinds of videos you can upload – promotional videos, explainers, company culture videos, customer reviews and product tutorials.
Add Clickable Links
Another video CRO technique is adding links that help enhance the user’s browsing or shopping experience. An example is by embedding Live Link Video technology that makes your video interactive. Through this, you can add hotspots that enable viewers to click on certain parts of the video that redirect them to the product page.
Use Marketing Automation
Integrate automation tools into your video hosting platform to help you gain insights about your current video marketing strategy, as well as generate leads from video viewership data. Such tools allow audience segmentation, lead nurturing and return on investment (ROI) tracking.