According to the survey journey omnichannel and the future of retail . Carried out by social miner in partnership with opinion box. Revealed that in 2021. 49% of consumers intended to mix their purchases between online environments and physical stores. In 2019. That number was 29%. In other words. Consumers are looking for an omnichannel shopping journey that connects with the convergence between online and physical retail. But. Why implement an omnichannel strategy? In short. To adapt to the consumer. As the multichannel research that precedes a purchase decision already makes your customer an omnichannel consumer. Plus. Did you know that 56% of all retail sales are influenced by digital channels . According to a study by deloitte. An omnichannel strategy not only integrates channels physical stores. E-commerces and consumers but also shares information through a database.
This integration allows a service
For example To proceed by phone or chat. Without the customer having to send new data and repeat information. Thus offering the highest possible level of personalization. Breaking the barrier between online and offline. However When it comes to buying smartphones. For example. Millward brown states that 79% of consumers who made the Venezuela Phone Number List purchase in physical stores also had some stage online in their shopping journey. Is it now a little clearer the importance of omnichannel for your company? As salesforce also revealed in a survey that there are usually 6-8 consumer touchpoints with a brand before they become a customer. Can you imagine how many internet searches this might involve? By adopting omnichannel strategies.
Your business will enjoy many advantages
Such as enhances the customer service experience; increases customer satisfaction and retention; facilitates data collection and analysis; enables a personalized service; reduces customer acquisition cost want to understand more about Gulf Phone Number List omnichannel? Click here and come watch this video that we separate for you” discover the main omnichannel tactics for your e-commerce! This is the time to discover in practice which are the main strategies most adopted worldwide. Check out! Select the channels that best match your business strategy; integrate channels; monitor channels individually; keep the information aligned; online purchase and in-store pickup; enhance after-sales; centralize and track data. Integrate channels the integration of different channels is essential for omnichannel strategies to be efficient.