We have already talked about how digital marketing is essential for Netflix when designing and executing campaigns for its series, the case of Stranger Things is no exception and the series of posters that it has shared on social networks in the Japan Mobile Database last month are a sample of it. We have already talked about how digital marketing is essential for Netflix when designing and executing campaigns for its productions , the case of Stranger Things is no exception and the series of posters it has shared on social networks in the last month and a half are a example of this. The platform series streaming set in the 1980s was one of the company’s biggest successes in 2016 , especially since it was an original production, not for nothing it has 18 nominations for the 2017 Emmy Awards .
This is something that Netflix seeks to repeat this year, so it has a robust campaign marketing for the second season of Stranger Things where it has highlighted its presence at Comic-Con in San Diego and, of course, the actions in digital . One that stands out for being a tribute to the films of the 80s is the series of posters that he has shared on social networks between August and so far in September , since the art of each of them alludes to some of the posters of Emblematic horror and science fiction films of those years (well, the first one is not, but the rest do stand out):
These are the posters that he has published in the Brother Cell Phone List last month and a half, the most recent was shared yesterday, but the second season of will be released on October 27 and in the series they take up the story from Halloween, October 31, 1984 , just one year after the completion of the first installment. This opens the possibility that Netflix wants to continue exploiting the horror and science fiction films of that time, it has franchises to which to appeal, so everything will be waiting for the weeks to run.