Also read: The importance of personalization in Uruguay Phone Number the customer journey [+ framework] Understanding your customer depends on 3 things How do you ensure that CX becomes an integral part of the total customer journey? How can you be truly relevant to the customer at every touchpoint in that journey – including the marketing and sales route? That stands or falls with (cliché-alert!) actually understanding the customer and prospect.
Truly understanding your
Customer depends Uruguay Phone Number on three things: data, data, and data. Collect both quantitative and qualitative data. Quantitative data shows what happens during the customer journey, such as a sudden increase in the number of abandoned shopping carts. Qualitative data helps you understand why this is happening.
Is the checkout
Process too unclear? Are there Uruguay Phone Number too many steps? Or is there a bug or dead link somewhere? People working on CX. Talk to customers often Collecting valuable data can be very simple. We are regularly involved in events. To improve it, we simply ask our customers if they like it. We recently hosted an event with 60 CX leaders, with whom we are eager to build a collaborative knowledge community.