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ROI as a central objective of the campaigns

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ROI as a central objective of the campaigns

Measuring the results of an influencer campaign only in the number of publications and likes obtained is a thing of the past how do i call a number in thailand. In 2020 influencer marketing will be oriented more than ever to results, that is why from Reech we advise you to check the profitability of your action by measuring parameters such as Cost per Impression (CPM) Cost per Engagement, Cost per single User reached, Cost per click , Repetition rate or Earn Average Value. Only then can you assess its effectiveness.

Hybrid strategies
In 2020 the conversation no longer revolves around the decision between micro influencers or macro influencers. Hybrid strategies allow audiences to be micro-segmented and messages personalized, as well as merging profiles with high engagement (micro) and profiles with high reach (macro) in the same actionGulf Phone Number List.

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