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Moldova Email List The effectiveness of “cross-media”, between YouTube and television

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Moldova Email List The effectiveness of “cross-media”, between YouTube and television

In fact, those who frequent this application tend to perform a greater number of searches for online advertising Moldova Email List, between 3 and 4 times a day compared to the few times that television consumers do, who do it between 1 and 3 times a day. In addition, it is important to note that those who use the digital platform search five times more for the advertisements they have viewed than television viewers, despite the fact that YouTube leaves the viewing of the full advertisement to choice.

This factor is favorable for those who want to advertise, which is why they see YouTube as the most effective, reliable and beneficial option. That is why the use of television advertising remains in the background.

To prevent this from happening, there is a solution called cross-media, which is defined as the merger or union of several channels, media or media in order to reach the same message to all users. In this case analyzed, it would be the combination of television advertising and YouTube advertising. This can be very useful since it generates a security in the visualization of the content through both or a single channel Gulf Phone Number List.

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