It’s predicted that by 2023, 2.72 billion people will be watching videos on their mobiles. That’s a 6% increase from 2019 where 2.16 billion people were found to be watching videos on mobile devices.
By optimising for mobile, your audience will be able to view your video, no matter how they choose to surf the web Mexico Phone Number List.
There are many things you can do to optimise your video:
Distribute across responsive platforms such as YouTube or Vimeo
Make sure your text is large enough to read on a small screen
Use the right aspect ratio for your chosen platforms
Keep it short for people on the go
Ensure it’s audio-independent for easy viewing, regardless of location
Create an attention-grabbing thumbnail
Optimise for search engines
While many people choose to attract viewers to their video with paid advertising, you can also optimise for search engines and begin attracting free organic traffic as well.
Provide a transcript of your video so that search engines can index it correctly
Include keywords in your titles and descriptions
If you’re embedding your video on a web page, ensure that the page itself is optimised for search and is relevant to the video’s contents
Add your videos to your sitemap (and ensure it’s submitted to search engines) so that your video’s are also indexed
