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Influencing the purchase decision of consumers through social networks: 4 tips

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Influencing the purchase decision of consumers through social networks: 4 tips

We propose five useful tips to increase your chances of influencing consumer purchasing decisions through social media. Social networks are currently one of the German Mobile Number Database channels most used by consumers to find references about brands or products when making a purchase decision. Thus, a has emerged, trend called social search which is defined as the act of Internet users seeking opinions, comments and recommendations on social networks about a product, service or brand to make a purchase decision.

There are several alternatives to being present online, but some are more attractive than others. Obviously, apart from the traditional ads on social networks , the possibility of making a program with your own products and services is a huge window for your company. But how to do it?

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Who? The first thing is to choose who or who will be in charge of the project. The person or persons on the screen must have an easy command of the language and full knowledge of the company. Empathy is also another determining factor for success. It is also convenient to add a person who acts as a producer of the space, to get guests to participate in the promotion , in the middle of a conversation that can be about many topics.

How? The ideal is to make a streaming, live, so that those who are online, can ask questions and participate in the transmission. In this way you will be Phone Number List getting closer to your target audience. To do this you need a camera or a laptop with a camera. In terms of platforms, you have several options, but, from my own experience, I can recommend Twitcam and UStream, systems that also allow the recording of topics, and then post them on your website or on your blog.

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