J.Portillo: It is a quantitative study, with its biases, which allows you to avoid identifying a niche as a trend Uganda Email List. The key is to have continuity: it is not about doing something ‘ad hoc’ over a period of time. This implies a high level of investment but minimizes confusion and has higher indicators of success.
C. Pujol: Sometimes we make the mistake of believing that everything is online and there are different profiles that are beyond digital listening. This includes the group that is quicker to give feedback and the loudest, but the study of social interactions must be combined with the experience, history and knowledge of the client.
J.Portillo: This is linked to the need for customization, although in Food it is more complex because we do not have direct final contact with your consumer. People who are in digital ecosystems offer good indicators of factors to consider. For example, we have a qualitative response from a campaign in three days: that was impossible before Gulf Phone Number List.