From the precise moment that almost all of us began to know the benefits of the Internet, we did it hand in hand with the Mountain Bolivia Email Address. And it has not only been very useful for common users, but also for brands and all kinds of companies; Google, beyond offering “all the answers” on the Internet, and having thereby created a high level of popularity and trust among Internet users. It has also developed applications or tools, both free and paid, for large companies and SMEs to participate in diverse. Digital market and reach more peopleI t’s possible? Yes of course; in fact, a good part of those who live in the search engine that offers the best. Content on the web also have business initiatives on the internet.
Google’s policy in this regard dictates that the best person wins and not necessarily the one with the most resources. Therein lies the philosophy of the positioning system of its algorithm, where any company has two simple options: the first. To choose a paid ad plan or else to be part of SEO practices and trends. with the purpose of appearing in the hierarchy of the Google search engine.
Among the free tools that Google offers us for SMEs are the classic ones, those that almost all of us know. But there are also others that are very useful, which we will highlight today so that we can put them. Into practice to develop the potential of our brands and thereby achieve the proposed objectives. The classic tools are Gmail , for sending and receiving emails; google adwords.
Released Google tools for SMEs
A wide range of opportunities As we said before, there are other free Google tools for SMEs that help us.To improve the sales , marketing and processes of the companies that work on the internet. Some of these tools are:It shows the most current trends in internet searches and on social networks.The results are classified by number of users, most searched terms and segmentation by countries.By displaying the most popular topics, keywords or expressions in real time, it helps us to create good content marketing or launch an improved advertising campaign.It is easy to use, anyone can take advantage of it.Google for SMEsIt allows us to see related queries, which may be relevant to our brand.It contains a search filter, where we can request results by categories or certain periods.It is ideal for newsjacking or real time marketing .
Locate places or indicate directions and ways to get to the place that we consult. It is also possible for physical SMEs to literally put their store on the map it allows us to insert. To enter the Maps application clients can give their opinion and testimonials first hand in case someone tries to find. Local options Google for SMEs It is possible to insert the location of the store in WhatsApp Business. Reference photos can be placed by linking the map with social networks you can have more traffic Google Hangouts It. Is a useful tool to carry out to facilitate communication through videoconferences, courses with a greater number of users streaming.
Released Google tools of SMEs
Facilitates the work process, without the need to move.Its use is very simple, we only need to share a link with the members who will Gulf phone number in the meeting.It has smart member management, so it doesn’t require a Hangouts account for participants.
Google for SMEs Supports all types of devices: desktop computer, smartphone or tablet. It does not limit the number of meetings or conversations. Create a phone number for each meeting, which we can use even with mobile data or Wi-Fi. It allows us to know the latest trends in web marketing and know if they work It is one of. The most complete internet resources, because for a good digital marketing plan it is vital to know the success stories. With certainty it has a function called Consumer Insights, which includes a search engine for specific data on digital consumers.
It has the Creative Shortlist it is a list of the most prominent advertising campaigns. Use a tool capable of locating the most appropriate market niche to carry out an advertising campaign. This is called Global this tool allows us to establish alerts for keywords in an easy and fast way. In order to increase visit traffic on the web. It will help us to know the topics or products that are trending and thus we can improve our online. Catalogs allows you to filter the search the way you want, including the type of search. It is ideal for storing notes in different formats In addition, images can be added so that they are shared. Among a group of people allows you to set alerts and reminders for ease of use.
