What this pandemic has made most evident is the need for brands Nicaragua Email List to fully understand how consumers interact with them through different types of media and how each influences the other. The advertisers who are coming out of this situation are those who have taken the opportunity to invest in building a brand and had a solid online sales channel.
The big winner from the crisis in the first quarter of the year has been Amazon, whose profits have been around $ 75.5 billion and its advertising revenue rose 44%. Brands must learn from the agility that the large online retailer has shown. Although we hope not to suffer another pandemic (or outbreaks of this one), the benefits of having the ability to understand the consumer buying process and its possible changes caused by different situations, many of them uncontrollable, are very clear. And to this must be added the agility to configure teams that quickly execute new strategies in the face of these unexpected changes Gulf Phone Number List.