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Do you know the difference between blogging and microblogging?

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Do you know the difference between blogging and microblogging?

While blogging is globally known and used by brands through platforms such as WordPress, microblogging formats have become a trend, thanks to Twitter and Tumblr, however, in digital marketing, both schemes have different uses, as well as different types of users. While blogging is globally known and used by brands through platforms such as WordPress , microblogging formats have Brazil Mobile Database become a trend, thanks to Twitter and Tumblr , however, in digital marketing, both schemes have different uses, as well as different types of users.

As for blogging , it is an old platform that emerged since the 90s , but is currently a marketing tool for brand websites, that is, blogs stopped being simple newspapers to become promotional channels for a person , organization or brand, becoming the center of advertising campaigns, since these schemes are capable of reaching customers, building communities, showing influence, strengthening public relations and of course, reinforcing campaigns.

Likewise, a blog can also improve search engine results and traffic, since entries can be shared on social networks such as Facebook, Twitter or LinkedIn , which reaffirms that blogs will always be the drivers of any promotional and engagement strategy. Brazil Mobile Database

Regarding microblogging , it is a combination of blogs with instant messaging that allows you to write and share short messages. Most short messages can be in various content formats, such as images, texts, hyperlinks, and sound clips . The utility lies in its simplicity and ability to be shared in real time.

A difference between both formats is the time spent to create content, in addition to the uniqueness of the content, since one is published briefly and the Brother Cell Phone List other is for longer and solvent content. Also, microblogging consumes minimal data, if read on a mobile device and blogs require new angles. Also, most microblogging platforms are designed to be quick and easy to use, such as a photo Instagram or tweet or post Tumblr , while blog posts are long and require more data to complete. download complete. Also, its frequency changes, from dozens of times a day, up to 2 or 3 a day, in the case of blogs.

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