We chatted with Carles Pujol (AVANADE) and Javier Portillo (Campofrío) about the challenges that the Food sector faces when tackling the torrent of information they have from their consumers and Tuvalu Email List about the need to maintain permanent active listening.
At what level is the extraction and analysis of data in the food industry, in general, and in Campofrío, in particular? What value does it bring to your business and your clients?
Javier Portillo, Marketing Director of Campofrío: Companies turn to obtaining information and the challenge is to obtain added value and that is how we make it appear to our partners. Campofrío makes a communication based on the present, so the capture and analysis of what is spoken at the tables of the people is fundamental for us. The data also helps us at the level of product innovation, to identify trends and propose market-based innovations Gulf Phone Number List.